Designing an animated product bar inside a WooCommerce store to increase store sales

Designing a moving product bar within your online store is one of the things that helps increase the interaction of customers and visitors inside the store, which ultimately leads to increased sales.

We can say that the ease of browsing products and their categories is the basic element in encouraging visitors to make a purchasing decision for the products they prefer, and when we display your store’s product bar inside the store that contains the highest-selling products or the best products that have discounts or other attractive offers, this helps. It increases the length of time the visitor stays inside the store to view the latest offers and thus increases the probability of completing the purchase of products. 

The most famous online stores display the animated bar on either the store’s home page or internal pages, in order to display more products to visitors without consuming a large amount of screen space, which encourages the visitor to browse more products more easily.

As in this picture from one of the famous Arab stores, which displays the main product sections within a moving bar with a notice containing discounts in order to attract visitors’ attention. This is what we will learn about in this article


Best plugins for creating an animated product bar

If you already have an existing WooCommerce store , in the following explanation steps you will learn about some WordPress plugins through which we create an animated bar containing products from within the online store to display them in an attractive and organized manner in front of the store’s visitors.

1. Add Product Slider for WooCommerce

The Product Slider for WooCommerce add-on is considered one of the easiest WordPress add-ons that specialize in creating and displaying the animated product bar inside the store in simple steps. The add-on helps you design the animated bar and choose the products to be displayed inside it. The add-on provides you with the ability to copy the short code for the animated bar in order to add it to any page. Or an article or any other part within the store.

Using the add-on, you can create a moving bar that contains a large number of products instead of displaying the products directly within the store pages on a fixed basis, which helps you display more products in front of visitors without consuming any additional screen space and thus facilitates the process of browsing products for visitors, and here are the most important features. Available in this add-on:

  • The plugin provides a responsive design for the animated bar with all types of screens. 
  • The ability to copy the short code for the animated bar and paste it inside the favorite part of your store. 
  • The ability to control the way the moving tape is played and apply special automation to it. 
  • Control the display speed of items within the moving bar. 
  • The ability to add more than one animated bar within the same page.
  • Control the way products appear within the animated bar and the ability to show or hide items related to the product such as price, rating, product name, add to cart button, and other options that you can easily customize from within the add-on control panel. 
  • The add-on supports the Arabic language encoding RTL. If you use  WordPress translation plugins, there will be no problem with the add-on. 

After installing and activating the add-on on your site , you can go to its settings tab, and click on the Add New button in order to open a new page to create a new bar for your store, where you can write a name or title for the animated bar, so that the short code for the new animated bar that you created will appear directly. : 

When you copy the short code for the animated bar and paste it into any of your store’s pages, you will immediately notice the appearance of a bar containing some products in a random order:

As you noticed, the bar now appears in a completely unorganized and random manner, so you can enter the settings page for creating the animated slider and start adjusting the properties related to the way the products appear and are displayed within the animated bar. 

One of the things you can do is choose the type of products you want to appear within the animated bar. You can choose the latest products or featured products to be displayed within the animated bar, but the rest of the other options related to the type of products within the animated bar are only available in the paid version of the add-on: 

Now, go to the animated bar display page in your store to notice that it appears in an organized and more orderly manner 

You will now notice the animated bar appearing with its appearance options such as left and right scroll buttons as well as scroll points below the bar. 

 From within the settings page, you can also apply more options to the animated bar, such as the ability to hide products that are out of stock

You will also find many additional settings through which you can apply more options to the animated bar and control the way it appears. You will find options for specifying the number of columns that you want to appear within the bar. You can apply 4 columns on large screens, and only one column on mobile phone screens. And small screens, or you can specify whatever number of columns you want on all types of screens. 

You can also specify the maximum number of products that are displayed within the bar, and you can also choose the type of arrangement or sort the products that are displayed within the bar, where you can set the order according to the date the product was published, the product identification number (ID), or other ranking elements that you can choose. of between it. 

You can also control the way the animated bar runs, whether it runs automatically or not, and you can also control the speed of displaying products while the animated bar is running:

Also, from within the settings page, you can run the animated bar as an infinite loop so that the visitor can scroll the bar endlessly according to the maximum number of products shown within it. You will also find an option to specify the direction of the slide show, whether from right to left or vice versa, and for the number of rows the same as the number Columns You can also choose the number of rows in which products are displayed within the moving product bar:


2. Add WPB Product Slider 

One of the plugins that provides many options for creating an animated product bar in the store is the WPB Product Slider  plugin . It provides many options for controlling the animated bar and the products that are displayed within it, making it one of the most powerful free plugins for WordPress that is useful in this regard. 

The add-on provides you with multiple options to choose the type of products you want to display within the moving bar. You can choose the latest products added to the store, or add featured products, or you can also add custom products manually and choose specific products to be displayed only within the moving bar. 

The add-on provides some ready-made templates that you can start using to design the animated bar in a few minutes and with minimal effort. It also provides options for customizing the look and appearance of the animated bar on all types of screens, whether computer, tablet, or mobile phone. The add-on supports the Arabic language RTL encoding excellently, and you can use the short code. To display the animated bar inside any page, article, or even within widgets in your store. 

After installing and activating the add-on on the site, you can access the add-on control panel to start displaying the first animated bar inside your store in an easy way, as the add-on provides you with pre-designed templates, and all you have to do is copy the short code for the animated bar you want and it will be shown directly inside. the shop. 

Once the add-on is installed and activated, you can access the (Short Codes) tab within the add-on settings page to find ten short codes, starting from (basic use) and ending with (slider bar columns). Each short code, when pasted inside the store, displays a different shape for the animated product bar. 

Note that the short code for the ready-made animated slider [wpb-product-slider posts=”12″] contains a number (12), which is the number of products that are automatically displayed within the slider, but you can control this number whether by increasing or decreasing to obtain a number The products you want to display within the bar. 

You can copy the short code you want and paste it into any page of the store: 

Now you can visit the page to notice the appearance of the animated bar with the products inside it:

Within the same short code page in the add-on settings, you will find many other short codes, such as the following code, which displays the featured products within the store:

Also, the following code displays products from within certain categories only, and you can change the numbers in the short code and add the ID numbers of the categories that you want to show inside the bar:

You will also find the following short code that helps you add specific products only without the rest of the store’s products, where you can put the ID numbers of the products you want to show inside the bar so that they are displayed without other products:

Thus, you can scroll through the shortcodes page to find ten different models of shortcodes. You can try each of them to get a different look and feel for the way the animated bar is displayed within your store in very simple steps. 


3. Add Product Slider and Carousel

The Product Slider and Carousel add-on  provides some short codes for ready-made templates for the animated product bar, and all you have to do is copy the short code that performs the function you want and then paste it into the page on which you want to show the animated bar and notice its appearance directly.

Once you install and activate the plugin on WordPress, you will notice that its tab appears within the options of the WordPress control panel, inside which there are 3 short codes as follows: 

The first short code is: [wcpscwc_pdt_slider type=”products”] This function is to show the latest products added to the store from the WooCommerce control panel. 

You will also find the code: [wcpscwc_pdt_slider type=”bestselling”] which shows the best-selling products in the store. 

And also the code: [wcpscwc_pdt_slider type=”featured”] which automatically displays the featured products inside the store. 

The addition also provides you with the ability to modify the short code to perfectly suit your needs in displaying the products you want within the animated bar, where you can choose a specific classification in which the products will be displayed without the rest of the other classifications by adding the classification definition as follows:

[wcpscwc_pdt_slider cats=“ID”]

Replace (ID) with the identification number of the required classification. 

You can also specify the maximum number of products to be displayed within the animated bar by adding a limit definition inside the short code as follows: 

[wcpscwc_pdt_slider limit=”5] 

Replace the number (5) with any number you want to specify as a maximum number of products to be displayed on the animated bar. 

You can also add an Autoplay definition so that the products are automatically scrolled into the bar, one after the other, by adding the definition (Autoplay) to the short code as follows:

[wcpscwc_pdt_slider autoplay=”true]

You can change the value (True) to (False) to stop automatic playback on the moving bar of products. 

Read also: Increasing sales in online stores | 15 proven practical methods

Conclusion

In the end, displaying the animated product bar inside the store is considered one of the most popular options that store owners make in order to increase the number of sales within the store, as the customer is encouraged to make a purchase decision based on the information that is displayed inside the animated bar, such as reviewing the best-selling products where The visitor can browse it and at the same time it does not take up much space on the display screen and therefore will not cause any inconvenience to the visitors. 

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